Cookies Policy

Effective date: 06 January 2023

Last updated: 25 January 2026


This Cookies Policy explains how VISENSE LLP, trading as London Crown Business School (“LCBS”, “we”, “us”), uses cookies and similar technologies on our website.


Cookies and similar technologies are regulated in the UK under the Privacy and Electronic Communications Regulations (PECR). In general, non-essential cookies (e.g., analytics, advertising) require your consent, while strictly necessary cookies may be used without consent to provide a service you request or to ensure communications/security. 


1) What are cookies?

Cookies are small text files stored on your device when you visit a website. We may also use similar technologies such as pixels, tags, local storage, and scripts (“storage and access technologies”). 


2) How we use cookies

We use cookies to:

  • keep the website secure and functioning properly;
  • remember your cookie choices and preferences;
  • measure website usage (analytics) where enabled;
  • measure and improve advertising performance where enabled;
  • support checkout and payment fraud prevention where enabled.

3) Your choices (consent)

When you first visit our website, you will see a cookie banner that allows you to:

  • Accept all optional cookies,
  • Reject all optional cookies, and/or
  • Customise your choices by category.

You can change your choices at any time via the “Cookie Settings” link in the website footer (or by re-opening the cookie banner where available). Tilda supports cookie consent and category-based activation for scripts. 


4) Cookie categories we useA) Strictly Necessary Cookies (Always On)

These cookies are required for core site functionality, security, and to remember your cookie preferences.

B) Analytics / Performance Cookies (Optional)

These cookies help us understand how visitors use our site (e.g., visits, page views, journeys) so we can improve it.

C) Advertising / Marketing Cookies (Optional)

These cookies help us measure advertising performance and build audiences for relevant marketing.

D) Functional Cookies (Optional)

These cookies remember preferences (e.g., embedded content settings), where applicable.


5) Cookies we use (cookie list)

This list reflects the tools we currently use and the cookies they typically set. Actual cookies may vary depending on configuration, updates by vendors, and whether you are logged in to third-party services.

5.1 Tilda (website platform)

Tilda may use cookies to support site functionality, consent storage, UTM attribution, and website analytics (if enabled in Tilda settings). 

Typical cookies may include:

  • tildauid — Strictly Necessary / Platform ID — helps identify a returning browser for platform functions — ~3 months (typical)
  • tildasid — Strictly Necessary / Session — session identifier — session
  • TILDAUTM / similar — Strictly Necessary / Attribution — stores UTM parameters — session
  • Cookie consent storage cookies (names vary) — Strictly Necessary — stores your consent choices — typically months

5.2 Google Analytics 4 (GA4) — Analytics (Optional)

GA4 commonly uses cookies to distinguish users and maintain session state. You can also configure cookie expiration in GA settings. 

Typical cookies:

  • _ga — Analytics — distinguishes users — up to 2 years (typical)
  • ga<container-id> — Analytics — maintains session state for the GA property — up to 2 years (typical)
  • _gid (may be set by Google tag) — Analytics — session-level user distinction — ~24 hours (typical)
  • _gat (may be set) — Analytics — rate limiting — ~1 minute (typical)

5.3 Meta Pixel — Advertising (Optional)

Meta Pixel uses cookies to measure ad delivery, reporting, and retargeting.

Typical cookies:

  • _fbp — Advertising — stores and tracks visits for ad measurement — ~3 months (typical)
  • fr — Advertising — ad delivery/retargeting — ~3 months (typical)
  • _fbc (may be set) — Advertising — stores click identifier from “fbclid” — commonly ~90 days (typical)

5.4 Hotjar — Analytics/UX (Optional)

Hotjar sets cookies and may use local/session storage for analytics and UX insights. 

Typical cookies:

  • hjSessionUser<site_id> — Analytics — persists Hotjar user ID for this site — 365 days
  • hjSession<site_id> — Analytics — holds current session data — (session / short duration; varies)
  • _hjFirstSeen — Analytics — identifies a new user’s first session — session / ~30 minutes (varies)
  • _hjCookieTest / _hjLocalStorageTest / _hjSessionStorageTest — Analytics — technical checks — deleted almost immediately

5.5 TikTok Pixel — Advertising (Optional)

TikTok documents the cookies used for measurement and attribution, including durations. 

Typical cookies:

  • _ttp — Advertising — measurement and optimisation — 13 months
  • ttclid — Advertising — click ID stored for attribution — 13 months
  • ttcsid_ / ttcsid_<pixel> (may be set) — Advertising — attribution/session support — 13 months

5.6 Teachable — Functional / Checkout (Varies)

If you are redirected to Teachable for course access or checkout, Teachable may set cookies on its pages and provides its own consent mechanisms on checkout pages. Cookies and names may vary by Teachable configuration. 

5.7 Stripe — Strictly Necessary for Payments (during checkout)

When Stripe Checkout is used, Stripe may set cookies for fraud prevention and security.

Typical cookies:

  • __stripe_mid — Strictly Necessary (Payments) — fraud prevention / risk assessment — 1 year (typical)
  • __stripe_sid — Strictly Necessary (Payments) — fraud prevention / risk assessment — ~30 minutes (typical)

6) How to control cookies

A) Cookie Settings (recommended): Use our cookie banner / “Cookie Settings” link to manage categories.

B) Browser controls: You can block or delete cookies via your browser settings. Note: blocking strictly necessary cookies may affect site functionality.


7) Updates to this policy

We may update this Cookies Policy from time to time. We will post the updated version on this page and update the “Last updated” date.


8) Contact

Controller: VISENSE LLP (trading as London Crown Business School)

Address: 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom

Email: info@londoncrown.uk