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Privacy Policy

Effective date: 06 January 2023

Last updated: 25 January 2026


This Privacy Policy explains how VISENSE LLP, trading as London Crown Business School (“LCBS”, “we”, “us”) collects, uses, shares and protects personal data when you visit our website, enquire about our programmes, purchase courses, or use our learning services.


1) Who we are (Data Controller)

Data Controller: VISENSE LLP (trading as London Crown Business School)

Registered office: 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom

Email: info@londoncrown.uk

Website: https://londoncrown.uk

If you have questions about this policy or your personal data, contact us using the details above.


2) What personal data we collect

We may collect and process the following categories of personal data:

A. Information you provide

  • Identity & contact data: name, email, phone number, country, company, job title.
  • Account & learning data: login credentials, course enrolments, progress, assignments/submissions, certificates issued.
  • Payment & transaction data: purchase history, billing details (note: we do not store full card details; these are handled by payment providers).
  • Support communications: messages you send us via forms, email, chat, or social channels.

B. Information we collect automatically

  • Device & usage data: IP address, browser type, device identifiers, pages viewed, referrals, approximate location derived from IP.
  • Cookies and similar technologies (see “Cookies” section).

C. Information from third parties (if applicable)

  • Payment confirmations from payment processors.
  • Lead/enquiry data from advertising or social platforms when you interact with our ads (depending on your settings and their policies).

3) Why we use your data (purposes)

We use personal data to:

  • Provide and administer our courses, certificates, and learning services.
  • Process orders and payments, manage subscriptions (if any), prevent fraud.
  • Communicate with you about enrolment, schedules, learning updates, support requests.
  • Improve our website, courses, and user experience (analytics, troubleshooting).
  • Send marketing communications (where allowed) and manage preferences/opt-outs.
  • Comply with legal obligations and enforce our terms.

4) Legal bases for processing (UK GDPR)

We process your personal data under one or more of these legal bases, depending on context: 

  • Contract: to provide courses/services you request or purchase.
  • Legitimate interests: to operate and improve LCBS, secure our systems, prevent fraud, understand website performance (balanced against your rights).
  • Consent: for optional cookies/trackers and certain marketing (where required).
  • Legal obligation: accounting, tax, regulatory, and lawful requests.

You can withdraw consent at any time (where we rely on consent), without affecting processing already carried out.


5) Marketing communications

  • If you opt in (or where permitted by law), we may send newsletters, course updates, and offers.
  • You can opt out at any time using the “unsubscribe” link in emails or by contacting us.

6) Who we share your data with

We may share personal data with trusted third parties only as needed to run LCBS, for example:

  • Payment providers (e.g., Stripe/PayPal/checkout provider) to process payments.
  • Learning Management System (LMS) or course hosting platform (e.g., Teachable / Thinkific / Kajabi / custom LMS).
  • Email/SMS and CRM providers (e.g., Mailchimp / Brevo / HubSpot) for communications and customer management.
  • Analytics and performance providers (e.g., Google Analytics) if enabled and permitted.
  • IT hosting and security providers (cloud hosting, CDN, backups, anti-spam).
  • Professional advisers (lawyers, accountants) and authorities where required by law.

We require service providers to protect personal data and process it only on our instructions where they act as processors. 


7) International data transfers

Your data may be processed outside the UK (and/or outside your country) where our service providers operate. Where international transfers apply, we use appropriate safeguards (such as contractual protections) to help keep your data protected in line with applicable law.


8) Data retention

We keep personal data only as long as necessary for the purposes described in this policy, including:

  • while you have an account or are enrolled in courses;
  • as needed to provide certificates and maintain academic records;
  • as required for legal, tax, accounting, and dispute resolution.

Where we cannot provide an exact retention period, we use criteria such as the nature of the data, purpose, and legal requirements. 


9) Your rights

Depending on your location and applicable law, you may have rights to: 

  • access your personal data;
  • correct inaccurate data;
  • request deletion (in certain cases);
  • restrict or object to processing;
  • data portability (in certain cases);
  • withdraw consent (where processing is based on consent).

To exercise your rights, contact us at: info@londoncrown.uk

Complaints: If you are in the UK, you can complain to the Information Commissioner’s Office (ICO). 


10) Cookies and similar technologies

We use cookies and similar technologies for:

  • Strictly necessary functions (security, core site features).
  • Preferences (remembering settings).
  • Analytics/performance (understanding usage and improving the site).
  • Marketing (if enabled).

Where required, we will ask for your consent for non-essential cookies and provide a way to manage preferences. 

You can also manage cookies via browser settings; however, some site features may not work correctly.


11) Security

We implement appropriate technical and organisational measures designed to protect personal data against unauthorised access, alteration, disclosure, or destruction. 


12) Children’s privacy

Our services are intended for adult learners and professionals. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, contact us and we will take appropriate steps.


13) Third-party links

Our website may contain links to third-party websites/services. Their privacy practices are governed by their own policies. We are not responsible for their content or privacy practices.


14) Changes to this policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and change the “Last updated” date.


15) Contact

For privacy-related questions or requests:

Email: info@londoncrown.uk

Controller: VISENSE LLP (trading as London Crown Business School)